Ranjay Gulati is a Professor at Harvard Business School, author of the book “Deep Purpose” and host of the podcast “Deep Purpose”. In this conversation, we discuss everything around finding purpose for your business. A company’s shared purpose leads to creating resilient organizations, recruiting the best talent, and amassing larger corporate profits.
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TIMESTAMPS:
0:00 – On This Episode..
0:35 – Focus on “Purpose”
4:25 – Aligning Passions With Collective Belief (Pete Carroll, Marine Corps)
8:00 – Changing The World – Defining Purpose – Intrinsically bigger
16:00 – Superficial Purpose (Theranos) – What Do You Really Want To Be?
18:30 – Keeping Purpose During Down Towns – Never Waste A Downmarket – You’re Forced To Make Difficult Choices
23:00 – Purpose Is Emotional – Not Intellectual – You Need To Connect With Your Employees
25:30 – Purpose Can Transcend Leadership Teams
28:00 – Do You Hire Leaders That Fit The Purpose? Or Allow Leaders To Mold The Purpose
32:30 – Asking The Right Questions In Interview Process
36:00 – Values Over Behaviors
38:00 – Articulating Purpose To Shareholders
45:30 – Regulating Behavior, Creating Guardrails Through Purpose?
51:30 – Disney, Coke – Steve Jobs Apple – Passing On Philosophy To Next Generation
55:00 – Purpose Leads To Competitive Advantage – Apple Continues To Thrive
58:00 – A Leader’s Job Is To Bring The Individual To Its Full Potential
1:01:30 – Tapping Into Someones Humanity – Looking Beyond Accolades
1:03:00 – Biggest Surprise Ranjay Took Away – Purpose Is Good For Business AND Individuals!
1:04:15 – What’s Ranjay’s Purpose?
1:06:15 – Your Purpose Can Evolve
1:07:00 – Where To Find Ranjay Online
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